Creative Marketing for the Performing Arts

High-quality publicity for your concerts.

Fast. Music-literate. On a predictable schedule.

Bel Canto, Creative Design Studio is a Los Angeles–based creative studio creating premium posters, promo videos, printed program books, and visual campaigns for the performing arts. Led by long-time orchestra-field practitioners and skilled designers worldwide, we use the latest AI-assisted tools to deliver Hollywood-level visual polish in days — at a price smaller arts organizations can actually afford.

★ Featured Work

Premium materials for the performing arts

Concert publicity and programs, thoughtfully designed.

Concert posters Artwork for your next performance.
Promo videos Video publicity for your concerts.
Program books Thoughtful design for your printed concert program.
Digital programs Concert programs your audience can read on screen.
What We Make

Concert posters, promo videos & program books.
Made fast. Music-literate.

Single-purchase or subscription. Start small with one concert. Scale into a full-season partnership when you're ready.

Single-purchase · per concert

One-Time Poster

A single concert poster, à la carte. Print-ready and digital sizes.

See tier pricing →

One-Time Premium Video

A single concert promo video, à la carte. Hollywood-level polish, AI-leveraged production.

See tier pricing →

One-Time Bundle

Poster + promo video for one concert. Try us, no commitment, see the work.

See tier pricing →
Annual subscriptions · best per-unit pricing

Poster Subscription

A season's worth of brand-consistent posters, delivered concert-by-concert.

See tier pricing →

Video Subscription

Hollywood-grade AI-leveraged promo videos. Vertical, horizontal, ready for socials.

See tier pricing →
Program books · per concert

Program Books

Your concert program, designed and fact-checked, then printed and delivered or sent as a print-ready file. Design only from $350 (introductory price).

See formats & pricing →
Why Bel Canto

Five reasons we're different

Not a strategy firm. Not a freelance designer. Not a generic agency. We make the actual finished asset — and we make it for performing arts.

01

AI-leveraged production

Days, not weeks. We deliver finished posters, videos and program books at production speeds traditional agencies can't match — at a price point that matches your budget, not theirs.

02

Music-literate by design

A Mahler poster shouldn't look like a Vivaldi poster. We know that. Generic agencies don't.

03

Production, not strategy

We ship the actual finished asset. Your existing team handles strategy. We handle making things.

04

Recurring partnership

Concert 1 takes onboarding time. Concert 6 is 3× faster. Each campaign builds on the last.

05

SoCal-grounded

We're in Los Angeles. We attend concerts. We meet boards in person. Local relationships, not Zoom-only.

Selected Work

What we've made

A first look at our work.

Posters & print design

Concert posters plus selected commercial design work. Click any piece to view full size.

Want to see your concert here next? Take the stage →

How It Works

From kickoff to delivery — fast, predictable, on schedule

A simple, predictable process. No mystery.

1

Tell us about your project

A short form — your season, your concert, what you need. Start here.

2

Kickoff call

20 minutes. Mandatory for first projects, optional for repeat clients — they can skip straight to the written quote.

3

Sign quote & scope agreement

One short e-signature document covering deliverables, price, and payment terms. No legalese games.

4

Deposit clears

50% deposit (or 100% for Solo tier), due within 14 days of signing. The production countdown begins the day funds clear — not the day you sign.

5

Permissions sent · production begins

We collect signed permissions from anyone featured (musicians, soloists). Once those are in, design and production begin. Predictable cadence from there. For program books, we also gather your program notes, biographies, ads and donor list, and you approve a full proof of every page before anything goes to print.

Pricing

Three tiers. Fully transparent.

Three tiers. Single-concert or annual subscription. Same craftsmanship at every level — choose the scale that fits your stage.

Solo Tier

For small orchestras

$400 – $1,500
/ year, depending on services
Per concert
  • Poster $150
  • Video $350
  • Bundle $400
Annual subscriptions
  • Poster $400/yr
  • Video $950–$1,250/yr
  • Combined $1,250–$1,500/yr
What's in this tier?

Single Poster · $150 / concert

  • 1 poster — client picks 1 size from the menu (Letter 8.5×11", Standard 11×17", Standard 18×24", Digital banners, Digital only, or Other / custom)
  • Standard print-ready files (300 DPI — sharp on any printer)
  • Brand-aligned design — your colors, typography, and visual style applied beautifully
  • 1 kickoff call (20 min) · 1 revision round
  • Turnaround: 2–3 weeks from payment
  • Payment: 100% upfront on signed agreement

Single Video · $350 / concert

  • 1 short premium-quality promo video, up to 30 seconds — perfect for Reels, TikTok, Stories
  • Vertical OR horizontal (your choice) at 1080p
  • Royalty-free library music included — legal commercial use, no extra cost
  • 1 kickoff call (20 min) · 1 revision round
  • Turnaround: 2–3 weeks from payment
  • Payment: 100% upfront on signed agreement

Poster+Video Bundle · $400 / concert (about 20% less than buying separately)

  • 1 Solo-tier poster + 1 short premium-quality promo video (up to 30 sec) — specs as above
  • Single kickoff call (20 min) covering both pieces
  • 1 revision round on each
  • Turnaround: 2–3 weeks for the full bundle
  • Payment: 100% upfront on signed agreement

Subscriptions

Poster Subscription · $400/yr — 4 posters / year (≈ $100 each). Same specs as Single Poster above. Annual prepay (one invoice up front).

Video Subscription · $950–$1,250/yr — 3–4 videos / year. Same specs as Single Video above. Annual prepay.

Combined Subscription · $1,250–$1,500/yr (saves $100–$150 vs. separate — about 7–9% off) — everything in Poster + Video subscriptions, plus:

  • Priority queue — your work jumps the line when timing is tight
  • Annual brand-kit refresh — once a year, we update your color palette, typography, and visual direction at no extra charge (worth $500–$1,500 separately)
  • 10% off extra one-off projects outside your subscription — for example, special creative for galas, year-end fundraising campaigns, or full-season announcement videos. These would normally be billed at full à la carte rates; subscription clients get the discount automatically.

Plain English: Solo Tier gets you a beautiful, professional poster and a premium-quality, social-ready video for each concert — music included, sharp on any phone or screen, same design quality as every tier, just fewer derivatives.

Ensemble Tier

For mid-budget orchestras

$1,400 – $6,500
/ year, depending on services
Per concert
  • Poster $300
  • Video $1,000
  • Bundle $1,000–$1,200
Annual subscriptions
  • Poster $1,400 – $2,000/yr
  • Video $3,000 – $5,000/yr
  • Combined $4,000 – $6,500/yr
What's in this tier?

Single Poster · $300 / concert

  • 1 poster — client picks up to 3 formats from the menu (Letter 8.5×11", Standard 11×17", Standard 18×24", Digital banners, Digital only)
  • Print-ready with bleed (so professional printers can trim cleanly)
  • Brand-aligned design — your colors, typography, and visual style applied beautifully
  • 1 kickoff call (up to 30 min) · 2 revision rounds
  • Turnaround: 2–3 weeks from payment
  • Payment: 50% deposit on signed agreement / 50% on delivery

Single Video · $1,000 / concert

  • 1 medium premium-quality promo video, up to 45 seconds — works on Instagram, Facebook, YouTube Shorts
  • Vertical OR Horizontal OR Square at 1080p + 4K master file (future-proof)
  • Royalty-free library + 1 licensed track included — more emotional impact
  • 1 kickoff call (up to 30 min) · 2 revision rounds
  • Turnaround: 2–3 weeks from payment
  • Payment: 50% deposit on signed agreement / 50% on delivery

Poster+Video Bundle · $1,000 – $1,200 / concert (saves $100–$300 vs. separate)

  • 1 Ensemble-tier poster + 1 medium premium-quality promo video (up to 45 sec) — specs as above
  • Single kickoff call (up to 45 min) + one-page brief covering both pieces
  • 2 revision rounds on each
  • Turnaround: 2–3 weeks for the full bundle
  • Payment: 50% deposit on signed agreement / 50% on delivery

Subscriptions

Poster Subscription · $1,400–$2,000/yr — 6–8 posters / year (≈ $230–$280 each). Same specs as Single Poster above, plus:

  • Full brand kit established — color system, typography hierarchy, photo treatment guidelines
  • Turnaround: 1–2 weeks per poster from approved brief (faster than single)
  • Quarterly billing

Video Subscription · $3,000–$5,000/yr — up to 6 videos / year (≈ $500–$830 each). Same specs as Single Video above, plus:

  • Full motion guidelines document — defines how your videos move, transition, and feel
  • Turnaround: up to 2 weeks per video from approved brief
  • Quarterly billing

Combined Subscription · $4,000–$6,500/yr (saves $400–$500 vs. separate — about 7–9% off) — everything in Poster + Video subscriptions, plus:

  • Priority queue — your work jumps the line when timing is tight
  • Annual brand-kit refresh — once a year, we update your visual direction at no extra charge
  • 15% off extra one-off projects outside your subscription — for example, special creative for galas, year-end fundraising campaigns, or full-season announcement videos. These would normally be billed at full à la carte rates; subscription clients get the discount automatically.

Plain English: Ensemble Tier adds extra print sizes, full brand setup, fuller brand identity, and premium-quality video with the licensed music that gives it real emotional pull — plus faster turnaround.

Orchestra Tier

For thriving organizations

$3,400 – $19,800
/ year, depending on services
Per concert
  • Poster $600
  • Video $2,000
  • Bundle $2,300
Annual subscriptions
  • Poster $3,400 – $5,400/yr
  • Video $12,000 – $15,000/yr
  • Combined $14,800 – $19,800/yr
What's in this tier?

Single Poster · $600 / concert

  • 1 poster — all standard formats included (Letter 8.5×11", Standard 11×17", Standard 18×24", Digital banners, Digital only). One can be substituted with a custom size or format on request
  • Press-ready CMYK files on request — we partner with your printer for large offset runs
  • Brand-aligned design — your colors, typography, and visual style applied beautifully
  • 1 kickoff call (up to 60 min) + creative direction document · 3 revision rounds
  • Turnaround: 2–3 weeks from payment
  • Payment: 50% deposit on signed agreement / 50% on delivery

Single Video · $2,000 / concert

  • 1 long-form premium-quality promo video, up to 90 seconds
  • Vertical OR Horizontal OR Square OR custom size
  • Up to 4K master + professional broadcast codec available on request
  • Custom edit from your own performance recordings — your orchestra's actual sound
  • Music included: royalty-free library or 1 licensed track — or scored to your own recordings
  • 1 kickoff call (up to 60 min) + storyboard preview · 3 revision rounds
  • Turnaround: 2–3 weeks from payment
  • Payment: 50% deposit on signed agreement / 50% on delivery

Poster+Video Bundle · $2,300 / concert (about 11% less than buying separately)

  • 1 Orchestra-tier poster + 1 long-form premium-quality promo video (up to 90 sec + hero cut) — specs as above
  • Single set of 2 calls (up to 60 min) + creative direction document covering both pieces
  • 3 revision rounds on each
  • Turnaround: up to 7 days posters / up to 14 days video
  • Payment: 50% deposit on signed agreement / 50% on delivery

Subscriptions

Poster Subscription · $3,400–$5,400/yr — 8–12 posters / year (≈ $425–$540 each). Same specs as Single Poster above, plus:

  • All social formats + animated GIF version
  • Custom visual identity — typography, color, layout, photography rules — your own design system any future vendor can follow
  • Co-designed concept with your artistic team
  • Turnaround: up to 7 days per poster from approved brief
  • Quarterly or per-concert billing

Video Subscription · $12,000–$15,000/yr — 8–10 videos / year (≈ $1,200–$1,875 each). Same specs as Single Video above, plus:

  • Multilingual captions (English + Spanish for SoCal audiences) styled to match your brand fonts
  • Turnaround: up to 14 days per video from approved brief
  • Quarterly or per-concert billing

Combined Subscription · $14,800–$19,800/yr (saves $600 vs. separate — about 3–4% off) — everything in Poster + Video subscriptions, plus:

  • Priority queue — your work jumps the line when timing is tight
  • Annual brand-kit refresh — once a year, we update your visual direction at no extra charge
  • 15% off extra one-off projects outside your subscription — for example, special creative for galas, year-end fundraising campaigns, or full-season announcement videos. These would normally be billed at full à la carte rates; subscription clients get the discount automatically.

Plain English: Orchestra Tier delivers premium-quality, broadcast-grade video — built around your own recorded performances (you supply them, we edit them to picture) — plus a complete custom visual language across the entire season. Hollywood-grade output, music included, orchestra-friendly pricing.

Program Books · Quoted Per Concert

Printed program books

From $350
Design only, digital delivery. Introductory price for first-time clients. A print-ready file for your own printer, in one of our standard formats, when your materials are ready: concert program, program notes, welcome messages, biographies, donor lists, images and ads.

Our prices are reference points for our most popular format: a 5.5 × 8.5 in booklet with a color cover, black-and-white pages inside, staple-bound. We also design letter-size (8.5 × 11 in) booklets and other formats. Every engagement is discussed and priced individually, based on your format, page count, number of copies and timeline.

Digital programs, concert programs your audience reads on their phones, are also available and priced individually.

Sample price with printing. Design, printing and delivery of a typical 20–28-page booklet, 350–400 copies, comes to about $950 – $1,050.

Our price promise. Send us last season's program and your printer's invoice. In most cases we can match or beat what you pay now, with a more premium design. If we can't, we'll tell you up front, at no cost.

Timeline. Plan on at least four weeks before your concert. Short on time? Rush orders are possible: under four weeks, under two weeks, even under one week (rush fees apply). Contact us and we'll confirm what we can deliver for your date.

What's included?
  • Full design and layout: cover, program, notes, messages, biographies, ads and donor pages
  • Large, easy-to-read type, never fine print
  • Every name checked against your own list before printing
  • Musicians' photos used as they are, and never altered by AI without your permission
  • A full proof of every page for your approval
  • Printing and delivery (with the design, printing & delivery option)
  • Payment: 50% before printing, 50% after delivery
Request a quote →
About the Studio

Built around a single observation.

The marketing tools available to performing arts organizations have not kept pace with the audiences they're trying to reach. Modern AI tools — for image generation, video production, and brand design — make it possible to deliver genuinely high-quality creative output at a price smaller arts organizations can actually afford.

That's what we exist to do — finished posters, finished promo videos and finished program books, delivered fast, music-literate, on a predictable schedule.

Bel Canto, Creative Design Studio — Creative Marketing for the Performing Arts
Dr. Maxim Kuzin, Founder of Bel Canto, Creative Design Studio
[Portrait will display when image is uploaded]
About the Founder

Dr. Maxim Kuzin

Dr. Maxim Kuzin holds a doctorate from UCLA and has served as Music Director of orchestras across the United States and Eastern Europe. With decades of practical experience in the classical music field — as an orchestral and choral conductor, educator, and arts administrator — he saw firsthand what orchestras actually need to fill their halls and grow their audiences.

Bel Canto, Creative Design Studio was the natural answer: built from inside the field, for the organizations that traditional agencies overlook.

Get In Touch

Ready to take the stage?

Start with a 20-minute fit call or send us a message. We'll respond within one business day.

Send us your project request

Our intake form takes about 10 minutes. We'll ask about your concert, the look and feel you want, and the people featured in the work. You'll hear back from us within 24 hours to schedule the kickoff call.

  • ✓Saves automatically as you go
  • ✓Upload photos, videos, brand references
  • ✓No credit card, no commitment
Start project request →

Or skip the form.

A 20-minute fit call is faster than email. Pick a time that works for you and we'll talk through your season, your goals, and which tier fits.

Book a 20-min fit call No commitment. No sales pressure. Just a real conversation.

Currently accepting Solo, Ensemble, and Orchestra Tier clients in Greater Los Angeles & Southern California. Adjacent-state (AZ, NV, NM, UT, OR) and the rest of the US — inquiries welcome.

Email: hello@belcanto.studio